Google AdWords Opens Up A New Level Of Reporting Detail

In AdWords report there is new level of detail in its metrics reports. There is a separation between the numbers for Google ad campaigns and campaigns run on Google’s search partners. Sounds like a good sign huh!!!

From now,  you can see how your ads are performing on the Content Network, Ask.com, AOL, and other search partner websites that Google partners. This should have happened before. It's okay... Upon analysing the performance of the network, PPC advertiser can opt in/out of the corresponding network based on its performance. Another option is the ability to opt out of the search partner side of advertising without opting out of the Content Network.  Now we can optimize the campaign in much more effective manner than before. This saves us a lot of time and budget.  So, we have more options to analyze and find out things like which network suits us for marketing the product? Google AdWords is also trying to release more and more updates...do check back for more interesting info's.

Regards,
FourPx